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Privacy Considerations for Marketing Teams in Australia

We’ve prepared this guide for personnel who engage in direct marketing activities, particularly those who work in marketing and customer communication roles.

Here’s what the guide contains:

  • Which laws apply to direct marketers?
  • What is the SPAM Act 2003, including an overview of the law and the consequences of a breach.
  • What direct marketing activities are covered under Australia’s Privacy Act 1988?
  • What’s the Do Not Call Register, and how does it impact direct marketing?
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We are collecting your name and email address to send you a copy of the requested resource. If you choose to subscribe to our newsletter, we will also use this information to send the newsletter to you. If you do not provide this information, we may be unable to email the requested resource to you. We may use third-party service providers (such as email marketing platforms) to distribute our communications. Some providers may store information overseas, including in the United States. For more information about how we handle your personal information, including how to access or correct it or make a complaint, please see our, please see our Privacy Policy or contact us at hello@privacy108.com.au.

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Privacy 108 collects your name and email to send you our newsletter. If you do not provide this information, we will be unable to send it to you. We may use third-party service providers (such as email marketing platforms) to distribute our communications. Some providers may store information overseas, including in the United States. For more information about how we handle your personal information, including how to access or correct it or make a complaint, please see our Privacy Policy or contact us at hello@privacy108.com.au. You can unsubscribe at any time using the link in our emails or by contacting hello@privacy108.com.au.